Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
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Many Voters Unaware of Basic Facts about GOP Candidates
Overview Many voters do not know basic facts about the Republican candidates running for president or the early primary calendar. While a sizable majority (69%) knows that Newt Gingrich served as speaker of the House, only about half (53%) identify Massachusetts as the state where Mitt Romney served as governor. Fewer than half of registered […]
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Mormons in America – Certain in Their Beliefs, Uncertain of Their Place in Society
A new nationally representative survey focused exclusively on Mormons explores their religious beliefs and practices, political ideology, views on moral and social issues, and attitudes toward faith, family life, the media and society.
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Religion and the 2012 New Hampshire Republican Primary
Interviews conducted as voters left the polls in the 2012 GOP primary show that Mitt Romney was the winner among born-again evangelical Christians as well as among non-evangelical voters.
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In Brief: Hosanna-Tabor v. EEOC
The Court’s Unanimous Decision On Jan. 11, the Supreme Court issued a ruling in a significant church employment dispute, giving religious organizations wide latitude in hiring and firing clergy and other employees who perform religious duties. In its unanimous decision, the high court explicitly recognized a legal doctrine known as the “ministerial exception.” Lower courts […]
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GOP Voters Still Unenthused About Presidential Field
Overview On the eve of the New Hampshire primary, Republican voters continue to express mixed views of the party’s presidential field. Roughly half (51%) of Republican and Republican-leaning registered voters say the candidates are excellent or good, while 44% say they are only fair or poor. The percentage expressing positive views of the GOP presidential […]
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About the Surveys
Most of the analysis in this report is based on telephone interviews conducted January 4-8, 2012 among a national sample of 1,507 adults, 18 years of age or older, living in all 50 U.S. states and the District of Columbia (902 respondents were interviewed on a landline telephone, and 605 were interviewed on a cell […]
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Signature Reports
Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Political Typology 2026
Take our quiz to find out which one of our nine political typology groups is your best match.
Behind Trump’s 2024 Victory, a More Racially and Ethnically Diverse Voter Coalition
Pew Research Center’s in-depth study of its survey respondents who voted in the 2024 election examines turnout, voting patterns and demographics.
How Changes in Turnout and Vote Choice Powered Trump’s Victory in 2024
In this interactive feature, explore how changes between the 2020 and 2024 elections in how – and whether – people voted helped to return President Trump to office.
