Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
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More Interest in Hurricane Sandy than Election
Overview Just over half of the public (53%) say they followed news about Hurricane Sandy and the storm’s impact very closely last week, outpacing interest in the 2012 presidential election (47% very closely) and news about the U.S. economy (38% very closely). The latest national survey by the Pew Research Center for the People & […]
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Trends in Voter Preferences Among Religious Groups
This interactive graphic summarizes the voting preferences of major religious groups, drawing on data from the latest survey by the Pew Research Center for the People & the Press among registered voters reached on landlines and cell phones.
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Graphic: The Final Days of Campaign 2012
Obama and Romney have switched places in poll results over the final two months of the campaign. This chart tracks likely voters, based on national polls conducted by Pew Research Center. Read Pew Research’s final estimate for Election Day, which allocates a portion of the undecided voters to each candidate here.
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Obama Gains Edge in Campaign’s Final Days
Overview Barack Obama has edged ahead of Mitt Romney in the final days of the presidential campaign. In the Pew Research Center’s election weekend survey, Obama holds a 48% to 45% lead over Romney among likely voters. The survey finds that Obama maintains his modest lead when the probable decisions of undecided voters are taken […]
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About the Survey
The analysis in this report is based on telephone interviews conducted October 31-November 3, 2012, among a national sample of 3,815 adults, 18 years of age or older, living in all 50 U.S. states and the District of Columbia (2,262 respondents were interviewed on a landline telephone, and 1,553 were interviewed on a cell phone, […]
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Signature Reports
Changing Partisan Coalitions in a Politically Divided Nation
Amid shifts in demographics and partisan allegiances, registered voters are now evenly split between the Democratic Party and the GOP.
Americans’ Dismal Views of the Nation’s Politics
Americans’ views of politics and elected officials are unrelentingly negative, with little hope of improvement on the horizon. 65% of Americans say they always or often feel exhausted when thinking about politics. By contrast, just 10% say they always or often feel hopeful about politics.
Beyond Red vs. Blue: The Political Typology
Pew Research Center’s political typology provides a roadmap to today’s fractured political landscape. It organizes the public into nine distinct groups, based on an analysis of their attitudes and values. Even in a polarized era, the 2021 survey reveals deep divisions in both partisan coalitions.
In a Politically Polarized Era, Sharp Divides in Both Partisan Coalitions
Partisanship remains the strongest factor dividing the American public. Yet there are substantial divisions within both parties on fundamental political values, views of current issues and the severity of the problems facing the nation.
