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    “Socialism” Not So Negative, “Capitalism” Not So Positive

    Overview “Socialism” is a negative for most Americans, but certainly not all Americans. “Capitalism” is regarded positively by a majority of the public, though it is a thin majority. There are certain segments of the public – notably, young people and Democrats – where both “isms” are rated about equally. And while most Americans have […]

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    About the Survey

    Results for this survey are based on telephone interviews conducted under the direction of Princeton Survey Research Associates International among a national sample of 1,546 adults living in the continental United States, 18 years of age or older, from April 21-26, 2010 (1,006 respondents were interviewed on a landline telephone, and 540 were interviewed on […]

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    Hispanics and Arizona’s New Immigration Law

    More Americans believe that Hispanics are the targets of a lot of discrimination in American society than say the same about any other major racial or ethnic group, according to a survey taken prior to the enactment of an immigration enforcement law by the state of Arizona.

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    High Court Decision in Salazar v. Buono

    The U.S. Supreme Court today overturned a lower court ruling that had ordered the removal of a cross from a World War I memorial located in California’s Mojave National Preserve. Prior to the high court’s decision in this case, Salazar v. Buono, a federal district court had ruled that allowing the eight-foot-tall cross to remain […]

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Signature Reports

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Beyond Red vs. Blue: The Political Typology

Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.

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Political Typology 2026

Take our quiz to find out which one of our nine political typology groups is your best match.