Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
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Overview A majority of Americans – 56% – say the National Security Agency’s (NSA) program tracking the telephone records of millions of Americans is an acceptable way for the government to investigate terrorism, though a substantial minority – 41% – say it is unacceptable. And while the public is more evenly divided over the government’s […]
Overview As support for gay marriage continues to increase, nearly three-quarters of Americans – 72% – say that legal recognition of same-sex marriage is “inevitable.” This includes 85% of gay marriage supporters, as well as 59% of its opponents. The national survey by the Pew Research Center, conducted May 1-5 among 1,504 adults, finds that […]
Amid shifts in demographics and partisan allegiances, registered voters are now evenly split between the Democratic Party and the GOP.
Americans’ views of politics and elected officials are unrelentingly negative, with little hope of improvement on the horizon. 65% of Americans say they always or often feel exhausted when thinking about politics. By contrast, just 10% say they always or often feel hopeful about politics.
Pew Research Center’s political typology provides a roadmap to today’s fractured political landscape. It organizes the public into nine distinct groups, based on an analysis of their attitudes and values. Even in a polarized era, the 2021 survey reveals deep divisions in both partisan coalitions.
Partisanship remains the strongest factor dividing the American public. Yet there are substantial divisions within both parties on fundamental political values, views of current issues and the severity of the problems facing the nation.