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    Big Racial Divide over Zimmerman Verdict

    Overview The public is divided over the not guilty verdict in the George Zimmerman trial and over the conversation about race that has surrounded it. The latest national survey by the Pew Research Center, conducted July 17-21 among 1,480 adults nationwide finds roughly as many satisfied with the verdict in the case (39%) as dissatisfied […]

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    Is Abe ready for Japanese expectations?

    Japanese voters head to the polls elect members of the upper house of Japan’s national legislature, and the ballot is shaping up as a referendum on the seven-month tenure of Prime Minister Shinzo Abe’s government.

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    America’s Global Image Remains More Positive than China’s

    Overview Publics around the world believe the global balance of power is shifting. China’s economic power is on the rise, and many think it will eventually supplant the United States as the world’s dominant superpower. However, China’s increasing power has not led to more positive ratings for the People’s Republic. Overall, the U.S. enjoys a […]

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    Fewer See Events in Egypt as Critical to U.S. Interests

    Overview Public interest in news from Egypt has plummeted since the early weeks of the Arab Spring in February 2011. And the share of Americans saying what happens in Egypt is “very important” to U.S. interests has fallen by 10 points – from 46% to 36% – since then. The survey by the Pew Research […]

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    Modest Public Interest in Close of Zimmerman Trial

    Overview The final days of the trial of George Zimmerman, which concluded July 13 with a verdict of not guilty, attracted relatively modest public interest overall. In a weekend survey, 26% say they were following news about the trial very closely. This is lower than interest in the initial controversy over Trayvon Martin’s shooting when […]

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Signature Reports

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Beyond Red vs. Blue: The Political Typology

Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.

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Political Typology 2026

Take our quiz to find out which one of our nine political typology groups is your best match.