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    Just 28% Say Media Going Easy on Obama

    Summary of Findings As is often the case, voters say they would like to see more coverage of the candidates’ positions on the issues and less coverage of which candidate is leading in the latest polls. More than three-quarters of the public (78%) would like to see more coverage of the candidates’ positions on domestic […]

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    Mixed Signals on Energy Policy

    The public remains conflicted in its approach toward energy and the environment, but 55% favor more conservation and regulation compared with 35% who support expanded exploration. Fully 90% favor tighter auto fuel standards.

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    NY Times’ McCain Story Draws Public Interest – And Disapproval

    Summary of Findings An overwhelming majority of Americans (81%) are aware of news reports that John McCain may have had an improper relationship with a female lobbyist several years ago. About half (48%) of the public has heard a lot about this story, which first appeared in the New York Times late last week. Another […]

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Signature Reports

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Beyond Red vs. Blue: The Political Typology

Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.

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Political Typology 2026

Take our quiz to find out which one of our nine political typology groups is your best match.