Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
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In 2007, Mood Just Beginning to Sour, Democrats Better Regarded
Four years ago, as voters were about to cast the first ballots in the 2008 election, the public’s mood was not very good, but still a lot better than it is today. In late 2007, the economic recession was gaining strength and the public’s view of the economy had grown more negative. Only about a […]
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Religion and the GOP Nomination Race: December Update
Newt Gingrich currently holds a 35% to 21% lead over Mitt Romney among Republican and Republican-leaning voters who say they are very likely to vote in the GOP primaries or caucuses, and his lead is even larger among white evangelical GOP voters.
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Frustration with Congress Could Hurt Republican Incumbents
Overview Public discontent with Congress has reached record levels, and the implications for incumbents in next year’s elections could be stark. Two-in-three voters say most members of Congress should be voted out of office in 2012 – the highest on record. And the number who say their own member should be replaced matches the all-time […]
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Top One-Word Reactions to GOP Frontrunners
When Americans are asked what comes to mind when they hear Newt Gingrich’s name, no single word stands out. Some refer to the Republican frontrunner’s intellect and conservatism.Others see him as “old school” or even as an “idiot.” Most frequently, they offer a quick negative assessment of Gingrich’s White House bid: “no” or “no way.” […]
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Signature Reports
Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Political Typology 2026
Take our quiz to find out which one of our nine political typology groups is your best match.
Behind Trump’s 2024 Victory, a More Racially and Ethnically Diverse Voter Coalition
Pew Research Center’s in-depth study of its survey respondents who voted in the 2024 election examines turnout, voting patterns and demographics.
How Changes in Turnout and Vote Choice Powered Trump’s Victory in 2024
In this interactive feature, explore how changes between the 2020 and 2024 elections in how – and whether – people voted helped to return President Trump to office.
