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  • report

    When Private Lives Become Public

    For more on how a candidate’s marital and family life affects voters’ views, click here. Generally, the issues matter most in voters’ judgments about presidential candidates, but personality, character and values are not far behind. This is especially the case in the primaries where differences between candidates of the same party tend to be modest. […]

  • report

    Is College Worth It In 2011?

    College costs are rising, student debt is mounting, and most Americans say college fails to deliver good value for the money. Meantime, only 19% of college presidents say the U.S. system is the best in the world. However, more than eight-in-ten college graduates say college was a good investment for them personally.

  • presentation

    Emerging Trends in E-Government

    Senior Research Specialist Aaron Smith will discuss “Emerging Trends in E-Government” on a panel at the Digital Citizen Satisfaction Summit in Washington, DC.

  • report

    The Social Life of Health Information, 2011

    The online conversation about health is being driven forward by two forces: 1) the availability of social tools and 2) the motivation, especially among people living with chronic conditions, to connect with each other.

  • report

    Obama Bump Recedes a Bit

    Overview Barack Obama’s job approval rating has fallen slightly since the day after Osama bin Laden’s death was announced. But the balance of opinion regarding Obama’s job performance remains more positive than it was in early April. There also continues to be more optimism about the U.S. achieving its goals in Afghanistan than there was […]

  • report

    How the Media Have Covered bin Laden’s Death

    Contrary to what happens with most major national news events, the discussion of the death of Osama bin Laden in the mainstream and new media has not shifted quickly to political winners and losers. An analysis of hundreds of thousands of stories and millions of social media postings finds the discussion has remained focused on the facts of what happened. A new PEJ study has the details.

  • report

    How We Identified Your Group

    Identifying which group is the best fit for you involved matching the pattern of your answers to the political value questions and party affiliation to the responses of people who took the 2011 typology national survey. This entailed a two step process: first creating the typology groups for the survey and then identifying which typology […]

  • presentation

    What Really Works in Mobile Health

    Susannah Fox presented the Project’s latest findings on how mobile access is affecting health and health care.

  • report

    More Optimism about Afghanistan, But No Boost in Support for Troop Presence

    Overview The killing of Osama bin Laden has bolstered the public’s confidence on two fronts: that the government can prevent a possible terrorist attack, and that the U.S. will succeed in achieving its goals in Afghanistan. However, the public’s basic views about U.S. forces in Afghanistan and the threat of terrorism in the United States […]

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Signature Reports

report

Beyond Red vs. Blue: The Political Typology

Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.

quiz

Political Typology 2026

Take our quiz to find out which one of our nine political typology groups is your best match.

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