Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
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by Richard Wike, Senior Researcher and Kathleen Holzwart, Research Analyst, Pew Global Attitudes Project Until recently, Kenya was considered something of a success story in a troubled region; now, however, it is consumed by political and ethnic violence following last week’s disputed reelection of President Mwai Kibaki. The unrest has shocked many both inside and […]
Summary of Findings On the eve of the Iowa caucuses, Rudy Giuliani’s once solid lead in nationwide polling of Republican voters has vanished. The latest nationwide survey by the Pew Research Center for the People & the Press finds about equal levels of support for John McCain (22%), Rudy Giuliani (20%), and Mike Huckabee (17%). […]
There are several major findings in this report. One is this: For help with a variety of common problems, more people turn to the internet than consult experts or family members to provide information and resources.
Prior to the Bhutto Assassination, Public Opinion Was Increasingly Opposed to Terrorism
With the first votes of the 2008 presidential election soon to be cast in the early-decision states, the likely outcome of these contests is more in doubt than in any election cycle in recent history. For the Democratic candidates, the decisive factors are personal and tactical. For Republican contestants, however, the ultimate outcome may be […]
As in previous years, public opinion played an important role in shaping many of 2007’s major news stories. This year, fewer dominant trends were carryovers from the preceding year and those that were assumed a somewhat different — and in the case of the Iraq war less pessimistic — cast. Read full analysis at Pewresearch.org
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Take our quiz to find out which one of our nine political typology groups is your best match.
Pew Research Center’s in-depth study of its survey respondents who voted in the 2024 election examines turnout, voting patterns and demographics.
In this interactive feature, explore how changes between the 2020 and 2024 elections in how – and whether – people voted helped to return President Trump to office.