Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
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Publications
Summary of Findings With the economy slowing and the stock market reeling, there is greater agreement among Republicans and Democrats that strengthening the nation’s economy should be a top priority for the president and Congress in the coming year. By contrast, partisan differences over the importance of other domestic issues — such as dealing with […]
Summary of Findings Laura Bush, once almost universally liked, has seen her favorability ratings slip along with her husband’s over the past three years. Currently, a slim majority of Americans (54%) say they have a favorable impression of the First Lady, down from 70% in August of 2004. The number saying they have an unfavorable […]
With several primary contests completed and Super Tuesday fast approaching, Forum Associate Director Mark O’Keefe and Senior Research Fellow John Green discussed the vote of evangelical Christians in the 2008 presidential election. Green and O’Keefe spoke about evangelical voting patterns in the early primaries, evangelical response to Mitt Romney being a Mormon, the changing composition […]
A lot of attention has been paid to the women’s vote in the first two Democratic nominating contests. In the Iowa caucuses, Barack Obama won a narrow victory over Hillary Clinton among female voters. But in New Hampshire women rallied to the former first lady giving her a huge 46 percent to 34 percent margin, […]
Italians’ Spirits Are Flagging – But Not Their Sense of Cultural Superiority
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Take our quiz to find out which one of our nine political typology groups is your best match.
Pew Research Center’s in-depth study of its survey respondents who voted in the 2024 election examines turnout, voting patterns and demographics.
In this interactive feature, explore how changes between the 2020 and 2024 elections in how – and whether – people voted helped to return President Trump to office.