Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
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In an exclusive interview, Joe Lenski of Edison Media Research reflects on conducting his first election day survey following the death of his former partner, exit poll pioneer Warren Mitofsky. He also reveals steps that will be taken to avoid problems associated with the 2004 poll.
Pew Research Center Washington, D.C. In his recent article in Foreign Affairs, Walter Russell Mead argues that as U.S. evangelicals exert increasing political influence, they are becoming a powerful force in foreign affairs. In recent years, evangelicals have voted overwhelmingly Republican, helping to put conservatives at the helm of U.S. foreign policy, while focusing their […]
A survey of technology thinkers and stakeholders shows they believe the internet will continue to spread in a “flattening” and improving world. There are many, though, who think major problems will accompany technology advances by 2020. A predictions…
President Bush has gotten a bit of good news in some of this month’s polls by national survey organizations. But that verdict is by no means unanimous. Three polls – by AP/Ipsos, Gallup/USA Today and the Los Angeles Times/Bloomberg News – show Bush’s job approval significantly higher than in the beginning of August. But in […]
Summary of Findings As the congressional midterm campaign begins in earnest, the mood of the electorate is sharply drawn. Voters are disappointed with Congress and disapproving of President Bush. Anti-incumbent sentiment, while a bit lower than a few months ago, is far more extensive than in the previous two midterms and remains close to 1994 […]
Amid shifts in demographics and partisan allegiances, registered voters are now evenly split between the Democratic Party and the GOP.
Americans’ views of politics and elected officials are unrelentingly negative, with little hope of improvement on the horizon. 65% of Americans say they always or often feel exhausted when thinking about politics. By contrast, just 10% say they always or often feel hopeful about politics.
Pew Research Center’s political typology provides a roadmap to today’s fractured political landscape. It organizes the public into nine distinct groups, based on an analysis of their attitudes and values. Even in a polarized era, the 2021 survey reveals deep divisions in both partisan coalitions.
Partisanship remains the strongest factor dividing the American public. Yet there are substantial divisions within both parties on fundamental political values, views of current issues and the severity of the problems facing the nation.