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    Black Enthusiasm for Clinton and Obama Leaves Little Room for Edwards

    The exceptionally strong support for both Hillary Clinton and Barack Obama among black voters (and, for Clinton, among liberal Democratic and lower-income white voters as well), may help explain the relatively limited appeal of presidential hopeful John Edwards, whose populist platform has not translated so far into support from these key segments of the Democratic […]

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    Clinton and Giuliani’s Contrasting Images

    Summary of Findings Sen. Hillary Clinton is by far the most popular presidential candidate among her own party’s voters, but has among the lowest overall favorable ratings of the leading candidates. In sharp contrast, the front-running Republican candidate, Rudy Giuliani, evokes relatively modest enthusiasm from the GOP base, but is as broadly popular with all […]

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Signature Reports

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Beyond Red vs. Blue: The Political Typology

Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.

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Political Typology 2026

Take our quiz to find out which one of our nine political typology groups is your best match.