Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
Read our research on:
Politics & Policy
Sign up for our politics newsletter
Our latest politics data every month
All
Politics & Policy
Publications
-
Latino Voters and the 2014 Midterm Elections
A record 25.2 million Latinos are eligible to vote in the 2014 midterms, or 11% of eligible voters nationwide. But in many states with close races this year, Latinos make up a smaller share of eligible voters.
-
Greatest Dangers in the World
Our 2014 Global Attitudes survey in 44 countries asked which among five dangers was considered to be the “greatest threat to the world.” Many in the Middle East said religious and ethnic hatred was the greatest threat, while Europeans tended to choose inequality. Africans are more concerned with AIDS and other infectious diseases, while scattered countries, many with good reason, chose the spread of nuclear weapons or pollution and environmental problems as the top danger.
-
Middle Easterners See Religious and Ethnic Hatred as Top Global Threat
Publics across the globe see the threat of religious and ethnic violence as a growing threat to the world’s future, with concern especially strong in the Middle East.
-
Romney (again) in 2016? That would be unusual, but not unprecedented
Only nine major-party candidates have won a second presidential nomination after losing a previous election, and only four of those won the second time around.
-
Tunisian Confidence in Democracy Wanes
With parliamentary elections approaching later this month, Tunisian support for democracy has declined steeply since the early days of the Arab Spring. Just 48% of Tunisians now say democracy is preferable to other kinds of government, down from 63% in a 2012 poll conducted only months after a popular uprising removed longtime dictator Zine El Abidine Ben Ali from office.
-
Media coverage of the 2016 presidential race heats up
Hillary Clinton and New Jersey Gov. Chris Christie have received more media coverage than other potential 2016 presidential candidates, as of September 2014.
-
China’s government may be communist, but its people embrace capitalism
China’s incredible economic expansion has led the Chinese to be overwhelmingly happy with their economic situation and optimistic about their future, but there are underlying complaints about inflation, inequality and corruption.
-
For many Americans, a ‘meh’ midterm
Midterm elections rarely excite the general public, but 2014 is shaping up to be an especially underwhelming cycle for many Americans.
-
Blacks are lukewarm to gay marriage, but most say businesses must provide wedding services to gay couples
African Americans remain less likely than white Americans to support same-sex marriage, as has been the case for several years. But at the same time, a new Pew Research Center survey finds that a majority of blacks – a significantly bigger share than among whites – say that wedding-related businesses, such as caterers or florists, […]
REfine Your Selection
Signature Reports
Changing Partisan Coalitions in a Politically Divided Nation
Amid shifts in demographics and partisan allegiances, registered voters are now evenly split between the Democratic Party and the GOP.
Americans’ Dismal Views of the Nation’s Politics
Americans’ views of politics and elected officials are unrelentingly negative, with little hope of improvement on the horizon. 65% of Americans say they always or often feel exhausted when thinking about politics. By contrast, just 10% say they always or often feel hopeful about politics.
Beyond Red vs. Blue: The Political Typology
Pew Research Center’s political typology provides a roadmap to today’s fractured political landscape. It organizes the public into nine distinct groups, based on an analysis of their attitudes and values. Even in a polarized era, the 2021 survey reveals deep divisions in both partisan coalitions.
In a Politically Polarized Era, Sharp Divides in Both Partisan Coalitions
Partisanship remains the strongest factor dividing the American public. Yet there are substantial divisions within both parties on fundamental political values, views of current issues and the severity of the problems facing the nation.
