Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
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The balance of party identification in the American electorate now favors the Democratic Party by a decidedly larger margin than in either of the two previous presidential election cycles. In 5,566 interviews with registered voters conducted by the Pew Research Center for the People & the Press during the first two months of 2008, 36% […]
Summary of Findings A year after the problems at Walter Reed Army Medical Center and other military hospitals made major news, the public remains highly critical of the government’s performance in supporting and caring for soldiers who have returned from Iraq and Afghanistan. Fully 72% say the government does not give enough support to soldiers […]
Five years after the start of the conflict in Iraq, many public evaluations of the situation in Iraq have turned more positive. But there has been no turnaround in the public’s opinion about the original decision to take military action in Iraq. While ratings of how things are going in Iraq have improved over the […]
Issues have hardly played a dominant role in the nominating races, especially on the Democratic side. Still, the public has a clear domestic agenda for the next president. Fix the economy, reduce health care costs, improve the environment, reform education, deal with rising energy costs and so on. This hearty appetite for an assertive domestic […]
Summary of Findings Not only are Americans following election news in record numbers this year, they are tracking the details of the campaign — the charges, countercharges and controversial advertisements — extremely closely. Large majorities say they have heard at least something about rumors that Barack Obama is a Muslim; Hillary Clinton’s 3:00 a.m. phone […]
Summary of Findings What’s Your News IQ? Take the LatestQuiz Public awareness of the number of American military fatalities in Iraq has declined sharply since last August. Today, just 28% of adults are able to say that approximately 4,000 Americans have died in the Iraq war. As of March 10, the Department of Defense had […]
Sen. Hillary Clinton would not have won primaries in the nation’s two largest states–California and Texas–if Latinos had not turned out in such large numbers and if they had not voted so heavily in her favor, according to an analysis of exit polling data.
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Take our quiz to find out which one of our nine political typology groups is your best match.
Pew Research Center’s in-depth study of its survey respondents who voted in the 2024 election examines turnout, voting patterns and demographics.
In this interactive feature, explore how changes between the 2020 and 2024 elections in how – and whether – people voted helped to return President Trump to office.