Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
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Is treatment of minorities a key election issue? Views differ by race, party
Clinton backers are nearly twice as likely as those who support Donald Trump to say the treatment of minorities is very important to their 2016 decision (79% vs. 42%).
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In views of diversity, many Europeans are less positive than Americans
More than half in Greece (63%) and Italy (53%) say that growing diversity makes their countries a worse place to live. Roughly four-in-ten Hungarians (41%) and Poles (40%) agree.
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Half of Americans Say Threats From Infectious Diseases Are Growing
The rise of the Zika virus has caught public attention, and people are particularly worried about its threat to pregnant women
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2016 Campaign: Strong Interest, Widespread Dissatisfaction
As Republicans and Democrats prepare for their party conventions later this month, a new national survey paints a bleak picture of voters’ impressions of the presidential campaign and the choices they face in November.
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The Modern News Consumer
Digital innovation has had a major impact on the public’s news habits. How have these changes shaped Americans’ appetite for and attitudes toward the news?
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Support for NATO is widespread among member nations
A median of 57% across the 11 NATO member countries surveyed voiced favorable views of the coalition, with only about a quarter (median of 27%) expressing negative opinions.
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Electorally competitive counties have grown scarcer in recent decades
There are fewer electorally competitive counties, and more counties in which Democrats or Republicans hold overwhelming vote advantages, than at any time in the past three decades or so.
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Roughly half of Hispanics have experienced discrimination
52% of U.S. Hispanics say they have experienced discrimination or have been treated unfairly because of their race or ethnicity.
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Signature Reports
Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Political Typology 2026
Take our quiz to find out which one of our nine political typology groups is your best match.
Behind Trump’s 2024 Victory, a More Racially and Ethnically Diverse Voter Coalition
Pew Research Center’s in-depth study of its survey respondents who voted in the 2024 election examines turnout, voting patterns and demographics.
How Changes in Turnout and Vote Choice Powered Trump’s Victory in 2024
In this interactive feature, explore how changes between the 2020 and 2024 elections in how – and whether – people voted helped to return President Trump to office.
