Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
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Summary of Findings Americans are paying markedly less attention to Iraq than in the last two months. At the same time, their opinions about the war have become more positive. The number of Americans who think the U.S. military effort is going well has jumped from 46% in May to 57%, despite ongoing violence in […]
Overview Despite tumultuous events abroad, the public’s news habits have been relatively stable over the past two years. Yet modest growth has continued in two important areas online news and cable news. Regarding the latter, the expanding audience for the Fox News Channel stands out. Since 2000, the number of Americans who regularly watch Fox […]
Internet users are increasingly turning to e-government sites to carry out their business with government. But Internet users and non-users alike value having more than one way to get in touch with government.
Summary of Findings Public satisfaction with national conditions has fallen to 33%, its lowest level in eight years, in the wake of revelations of prisoner abuse committed by U.S. soldiers at Abu Ghraib prison in Iraq. President Bush’s overall job approval rating also has dropped into negative territory: 44% approve of his job performance, while […]
by Andrew Kohut in The New York Times
Amid shifts in demographics and partisan allegiances, registered voters are now evenly split between the Democratic Party and the GOP.
Americans’ views of politics and elected officials are unrelentingly negative, with little hope of improvement on the horizon. 65% of Americans say they always or often feel exhausted when thinking about politics. By contrast, just 10% say they always or often feel hopeful about politics.
Pew Research Center’s political typology provides a roadmap to today’s fractured political landscape. It organizes the public into nine distinct groups, based on an analysis of their attitudes and values. Even in a polarized era, the 2021 survey reveals deep divisions in both partisan coalitions.
Partisanship remains the strongest factor dividing the American public. Yet there are substantial divisions within both parties on fundamental political values, views of current issues and the severity of the problems facing the nation.