Numbers, Facts and Trends Shaping Your World
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Many newspaper analysts and insiders have suggested that the industry must find additional revenue streams-beyond advertising and subscription-to ultimately arrive at a mix of revenue streams that constitutes a successful digital business model. This study probed the degree to which newspapers were trying nontraditional revenue experiments. What we found was that while almost half the […]
By Professor Joseph Turow, Ph.D., University of Pennsylvania Advertising in the digital era functions very differently than in the past. A myriad of new factors weigh in on an advertiser’s decision making process based on the products, goals of the campaigns, nature and location of the target audiences, budgets, and competition. In this environment, an […]
The biggest religion stories of 2011 involved tensions over Islam and questions about faith in presidential politics, especially Mormonism, according to an annual review of religion in the news.
<!– Tell Us Your Story Join the conversation about ethnic identity on the Pew Hispanic Center Facebook page. –> The U.S. will soon be a minority-majority country, a demographic change that is fueled by Latino population growth. What do patterns of Latino ethnic identification foreshadow for a nation that is becoming more ethnically diverse? The […]
Pew Internet/Elon University survey reveals experts’ hopes and fears about the hyperconnected generation, from their ability to juggle many tasks to their thirst for instant gratification and lack of patience