Numbers, Facts and Trends Shaping Your World

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  • fact sheet

    Social Media Fact Sheet

    Today YouTube and Facebook are the most-widely used online platforms. Explore the demographic patterns and trends shaping the social media landscape.

  • fact sheet

    Social Media and News Fact Sheet

    Many Americans use social media for news: About a fifth or more regularly get news on Facebook, YouTube, Instagram and TikTok.

  • report

    Americans’ Social Media Use 2025

    YouTube remains the most popular, but adults are increasingly using Instagram, TikTok, WhatsApp and Reddit. Use of some platforms varies by age, gender, and race and ethnicity.

  • report

    Teens, Social Media and Mental Health

    Parents are more worried than teens about teen mental health. Both groups – especially parents – partly blame social media. But teens also see benefits.

  • report

    Social media influencers’ role in the CA gubernatorial race

    ☀️ Happy Thursday! The Briefing is your guide to the world of news and information. Sign up here! In today’s email: 🔥 Featured story Political money is flowing to social media influencers, including in California’s gubernatorial race. Candidates like billionaire Tom Steyer are paying creators to promote their messages online, and recent campaign finance disclosures have revealed […]

  • report

    Teens, Social Media and AI Chatbots 2025

    Roughly one-in-five U.S. teens say they are on TikTok and YouTube almost constantly. At the same time, 64% of teens say they use chatbots, including about three-in-ten who do so daily.

  • report

    Americans’ trust in news organizations and social media

    ☀️ Happy Thursday! The Briefing is your guide to the world of news and information. Sign up here! In today’s email: 🔥 Featured story Robert Francis Prevost, now Pope Leo XIV, was selected today as the first American leader of the Roman Catholic Church following the death of Pope Francis. The first conclave since 2013 prompted discussion […]

  • report

    What parents say about their teen’s uses of social media

    Warnings about the potential harms of social media for youth are everywhere – some even targeting specific apps. To see if parents’ outlook shift by platform, we surveyed 1,458 U.S. parents of teens ages 13 to 17. We asked parents about how they think social media generally impact their teen. And for the first time, […]

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