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U.S. Elections & Voters

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    Campaign 2012: Too Negative, Too Long, Dull

    Overview As the Republican candidates battle for the chance to challenge Barack Obama in November, many Americans are highly critical of the presidential campaign. Half (50%) say the campaign has been too negative. By comparison, four years ago, amidst primary fights in both parties, just 28% said the campaign at that point was too negative. […]

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    Unpopular Nationally, Romney Holds Solid GOP Lead

    Overview Days ahead of the South Carolina primary, Mitt Romney maintains a substantial lead nationally in the race for the GOP nomination. Yet his image among all voters has slipped since November and he runs no better in a general election matchup with Barack Obama than he did then, despite his advantage as the “electable” […]

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    Super PACs Having Negative Impact, Say Voters Aware of ’Citizens United’ Ruling

    Overview As campaign advertisements funded by Super PACs dominate the airwaves in the lead-up to the South Carolina primaries this Saturday, 54% of registered voters say they have heard about the 2010 Supreme Court decision that allows corporations and individuals to spend as much money as they want on political advertising as long as it […]

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    Few GOP Voters Would be Swayed by Endorsements

    Political endorsements by prominent Republicans would provide little help for GOP candidates in the primaries and might be more of a liability than a benefit in a general election campaign. Most Republican and Republican-leaning voters say that candidate endorsements by leading GOP figures, including George W. Bush, Sarah Palin and John McCain, would make no […]

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    Many Voters Unaware of Basic Facts about GOP Candidates

    Overview Many voters do not know basic facts about the Republican candidates running for president or the early primary calendar. While a sizable majority (69%) knows that Newt Gingrich served as speaker of the House, only about half (53%) identify Massachusetts as the state where Mitt Romney served as governor. Fewer than half of registered […]

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    GOP Voters Still Unenthused About Presidential Field

    Overview On the eve of the New Hampshire primary, Republican voters continue to express mixed views of the party’s presidential field. Roughly half (51%) of Republican and Republican-leaning registered voters say the candidates are excellent or good, while 44% say they are only fair or poor. The percentage expressing positive views of the GOP presidential […]

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    About the Surveys

    Most of the analysis in this report is based on telephone interviews conducted January 4-8, 2012 among a national sample of 1,507 adults, 18 years of age or older, living in all 50 U.S. states and the District of Columbia (902 respondents were interviewed on a landline telephone, and 605 were interviewed on a cell […]

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    Six Telling Findings from the Iowa Caucuses

    Here are several findings from polling of voters on the day of the Iowa caucuses that may — or may not — prove to be important as the GOP race moves on to New Hampshire and beyond.  Romney Gets 1% of “True Conservative” Voters.  A quarter of Iowa caucus voters said the most important candidate […]