Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
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Overview Barack Obama has achieved a significant lead over John McCain in the days following the first presidential debate. Pew’s new survey conducted Sept. 27-29 finds that Obama has moved to a 49% to 42% advantage among registered voters. The race was virtually even in mid-September and early August. Obama had not led McCain by […]
A recently published national survey finds remarkable stability in the candidate preferences of major religious groups when compared with those at a similar stage in the 2004 campaign. The survey was conducted in the summer of 2008 by the Ray C. Bliss Institute of Applied Politics at the University of Akron and headed by John […]
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Take our quiz to find out which one of our nine political typology groups is your best match.
Pew Research Center’s in-depth study of its survey respondents who voted in the 2024 election examines turnout, voting patterns and demographics.
In this interactive feature, explore how changes between the 2020 and 2024 elections in how – and whether – people voted helped to return President Trump to office.