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    About the Survey

    Results for this survey are based on telephone interviews conducted under the direction of Princeton Survey Research Associates International among a national sample of 994 adults living in the continental United States, 18 years of age or older, from May 6-9, 2010 (662 respondents were interviewed on a landline telephone, and 332 were interviewed on […]

  • report

    Broad Approval For New Arizona Immigration Law

    Overview The public broadly supports a new Arizona law aimed at dealing with illegal immigration and the law’s provisions giving police increased powers to stop and detain people who are suspected of being in the country illegally. Fully 73% say they approve of requiring people to produce documents verifying their legal status if police ask […]

  • short reads

    Hispanics: Targets of Discrimination

    Nearly a quarter of Americans say Hispanics face a lot of discrimination in society today, making them the racial/ethnic group the public sees as most often subjected to discrimination.

  • report

    The Power of Data and the Power of One

    If someone is motivated enough to dig, interested enough to analyze, and knowledgeable enough about their chosen topic to see data with fresh eyes, they can start a revolution…

  • report

    “Socialism” Not So Negative, “Capitalism” Not So Positive

    Overview “Socialism” is a negative for most Americans, but certainly not all Americans. “Capitalism” is regarded positively by a majority of the public, though it is a thin majority. There are certain segments of the public – notably, young people and Democrats – where both “isms” are rated about equally. And while most Americans have […]

  • report

    About the Survey

    Results for this survey are based on telephone interviews conducted under the direction of Princeton Survey Research Associates International among a national sample of 1,546 adults living in the continental United States, 18 years of age or older, from April 21-26, 2010 (1,006 respondents were interviewed on a landline telephone, and 540 were interviewed on […]

  • fact sheet

    Hispanics and Arizona’s New Immigration Law

    More Americans believe that Hispanics are the targets of a lot of discrimination in American society than say the same about any other major racial or ethnic group, according to a survey taken prior to the enactment of an immigration enforcement law by the state of Arizona.

  • fact sheet

    High Court Decision in Salazar v. Buono

    The U.S. Supreme Court today overturned a lower court ruling that had ordered the removal of a cross from a World War I memorial located in California’s Mojave National Preserve. Prior to the high court’s decision in this case, Salazar v. Buono, a federal district court had ruled that allowing the eight-foot-tall cross to remain […]

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Signature Reports

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Beyond Red vs. Blue: The Political Typology

Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.

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Political Typology 2026

Take our quiz to find out which one of our nine political typology groups is your best match.

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