Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
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Overview With more than three months to go before Election Day, most voters already feel that there’s little left to learn about the presidential candidates. When it comes to Barack Obama, 90% say they already pretty much know what they need to know about him; just 8% say they need to learn more. A substantial […]
Mitt Romney’s trip to Europe and Israel this week highlights a potential weakness of his candidacy. The former Massachusetts governor trails Barack Obama by eight points among registered voters as the candidate best able to handle foreign policy and 12 points as best able to defend against terrorist attacks, according to the Pew Research Center’s […]
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Take our quiz to find out which one of our nine political typology groups is your best match.
Pew Research Center’s in-depth study of its survey respondents who voted in the 2024 election examines turnout, voting patterns and demographics.
In this interactive feature, explore how changes between the 2020 and 2024 elections in how – and whether – people voted helped to return President Trump to office.