Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
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Recent events – including the 2016 presidential election and Brexit – have rattled public confidence in polls. But this video explains why well-designed polls can still be trusted and remain an important way to measure public opinion.
This report is drawn from a survey conducted as part of the American Trends Panel (ATP), a nationally representative panel of randomly selected U.S. adults living in households recruited from landline and cellphone random-digit-dial (RDD) surveys. Panelists participate via monthly self-administered web surveys. Panelists who do not have internet access are provided with a tablet […]
At the same time, Americans are closely divided over whether or not it is possible to cut back on regulations while still effectively protecting air and water quality.
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Take our quiz to find out which one of our nine political typology groups is your best match.
Pew Research Center’s in-depth study of its survey respondents who voted in the 2024 election examines turnout, voting patterns and demographics.
In this interactive feature, explore how changes between the 2020 and 2024 elections in how – and whether – people voted helped to return President Trump to office.