Numbers, Facts and Trends Shaping Your World

Search results for: “audiences”

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    The Master Narratives by Sector

    The way the candidates’ character and biography are portrayed was largely consistent across different media sectors, but there were some striking exceptions-and those came from cable news and radio talk. To a great extent, moreover, these ideological media are playing offense rather than defense-that is, spending considerably more time attacking the candidate they oppose than […]

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    Methodology

    About This Study Several people at the Pew Research Center’s Project for Excellence in Journalism worked on the PEJ report “YouTube & the News: A New Kind of Visual Journalism.” Deputy Director Amy Mitchell and Senior Researcher Paul Hitlin wrote the report. Researcher Sovini Tan collected and coded the content. Monica Anderson built the graphics. […]

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    Video Length

    In a television platform that allows the video to be as long as makes sense for that particular story and in which audiences can render clearer judgments about what length of content they will watch, what is the verdict? The answer, at least according to this analysis, is that audiences are willing to watch content […]

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    Who Posts the Videos

    The symbiotic relationship between citizen observers, audiences and news professionals carries through to who posted the videos once they were produced. But here, citizens played a larger role than news organizations. Almost two-thirds of the most viewed videos on YouTube (64%) were posted by citizens; 36% were posted by organizations. In other words, while news […]

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    Press Release

      CONTACT: PEJ Deputy Director Amy Mitchell or Director Tom Rosenstiel at 202.419.3650 Analyzing the Digital Campaign: Obama Outpaces Romney in Direct Voter Communications on Web, Social Media The Obama campaign is using digital tools to communicate directly with voters-and bypass the filter of traditional media-at almost four times the rate of the Romney campaign. […]

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    Press Release

    CONTACT: PEJ Director Tom Rosenstiel or Associate Director Mark Jurkowitz at 202.419.3650 PEJ: Press Coverage of the Character of the Candidates is Highly Negative and Neither Obama nor Romney Has an Edge August 23, 2012-The portrayal in the news media of the character of the two presidential candidates in 2012 has been as negative as […]

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    PBS NewsHour’s Jim Lehrer and Pew Research Center President Andrew Kohut Discuss the 2012 Election

    http://www.youtube.com/watch?v=f3kg6P7e7jk   On Monday, July 2, retiring “PBS NewsHour” anchor Jim Lehrer interviewed Pew Research Center President Andrew Kohut at the Chautauqua Institution’s Morning Lecture Series, titled, “The Lehrer Report: What Informed Voters Need to Know.” The discussion was part of the New York institution’s annual summer event held before an audience of 3,500. Lehrer and Kohut discussed […]