Thousands of guests appeared on the top-ranked podcasts in 2022, but a relatively small number accounted for a majority of appearances. 76% of top-ranked podcasts brought on at least one guest in 2022, and 27% almost always or regularly featured guests.
To offer a taste of the variety of topics the top-ranked podcasts represent, and to give a sense of what podcast listeners experience, we compiled clips from the shows we studied.
40% of Black Americans say that the issues and events most important to them are often covered, and similar shares of Asian (38%) and Hispanic (37%) adults say the same.