Putting post-debate ‘flash polls’ into perspective
In the aftermath of presidential debates, there is intense interest in gauging “who won.” How can we know the answer to that question?
Numbers, Facts and Trends Shaping Your World
Read our research on:
Search results for: “reddit”
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10 facts about the changing digital news landscape
Digital news continues to evolve, pushed by a variety of recent innovations. Here are 10 key findings that show how these shifts are reshaping Americans’ news habits.
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How the 2016 presidential campaign is being discussed on Reddit
We looked at the role of news on the site and how users were discussing the presidential candidates in the lead-up to the primaries. Here are 5 key findings.
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News Use Across Social Media Platforms 2016
A majority of Americans get news on social media, including 18% who do so often. News plays a varying role across the nine social networking sites studied.
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Appendix A: 2013 and 2016 trends
This appendix has been updated to reflect the fact that 2013 demographic numbers for Reddit and Instagram news users were too small to report. Demographic profiles of these two platforms have been removed from the first table.
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1. Reddit news users more likely to be male, young and digital in their news preferences
While just 4% of U.S. adults report using Reddit, about seven-in-ten of these users (78%) get news on the site. Overall, 2% of U.S. adults get news on Reddit. Both Reddit users in general and users who get news on the site tend to be young, male, and to self-identify as liberal at higher rates than […]
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Seven-in-Ten Reddit Users Get News on the Site
Presidential candidates were mentioned in over 350,000 comments in May, June and September 2015, with a high level of early interest in Bernie Sanders
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3. In discussions about presidential candidates, Sanders mentioned far more than others
The discussions of nearly all major presidential candidates grew over the three months studied, but within the liberal-leaning Reddit community, the discussions of some candidates far outweighed others. Three candidates received more than 70,000 comments across the three months (May, June and September 2015), while the vast majority were mentioned in fewer than 10,000 comments.[7. […]
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Facebook, Twitter play different roles in connecting mobile readers to news
Facebook sends by far the most mobile readers to news sites of any social media site, while Twitter mobile users spend more engaged time with news content.
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Appendix A: Terminology
“Subreddits” are roughly equivalent to forums on message boards and are based around a subject (such as /r/politics) or the process used to discuss a variety of subjects (such as /r/AskAnAmerican or /r/explainlikeimfive). Users visiting a subreddit see a list of submissions. Any user can create a subreddit, and the creator assigns users to “moderate” […]
