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The analysis in this report is based on telephone interviews conducted April 4-15, 2012, among a national sample of 3,008 adults, 18 years of age or older, living in all 50 U.S. states and the District of Columbia (1,805 respondents were interviewed on a landline telephone, and 1,203 were interviewed on a cell phone, including […]
Rick Santorum, who ultimately emerged as the main challenger to Romney, also had the most roller coaster like narrative of any candidate, the tone of his coverage shifting from negative to positive and back again. The former Pennsylvania senator was never able to sustain substantially positive coverage for more than two weeks, and often not […]
Reading Habits Survey Prepared by Princeton Survey Research Associates International for the Pew Research Center’s Internet & American Life Project December 2011 Summary The Reading Habits Survey, conducted by the Pew Research Center’s Internet & American Life Project, obtained telephone interviews with a nationally representative sample of 2,986 people ages 16 and older living in […]
Voter engagement in this year’s presidential election is lower than in 2008, but on par with, or higher than, levels at a similar point in the previous four election cycles. Two-thirds (67%) of registered voters say they are giving quite a lot of thought to the election. This is down somewhat from 2008 (72%), but […]
All indications suggest that the 2012 vote will be a very close one. Barack Obama has never trailed Romney in head-to-head matchups with Romney over the past nine months. Obama currently holds a four-point advantage (50% to 46%) among all registered voters, which is not statistically significant. And if the higher engagement and interest […]
The News Interest Index is a weekly survey conducted by the Pew Research Center for the People & the Press aimed at gauging the public’s interest in and reaction to major news events. This project has been undertaken in conjunction with the Project for Excellence in Journalism’s News Coverage Index, an ongoing content analysis of […]
The analysis in this report is based on telephone interviews conducted April 4-15, 2012, among a national sample of 3,008 adults, 18 years of age or older, living in all 50 U.S. states and the District of Columbia (1,805 respondents were interviewed on a landline telephone, and 1,203 were interviewed on a cell phone, including […]
Overview Americans focused most closely last week on news about the presidential election, as the race increasingly shifted from the Republican primary contest to the head-to-head fight between Barack Obama and Mitt Romney. Nearly three-in-ten (28%) say the campaign was their top story, while 16% say they most closely followed news about the economy, according […]