Numbers, Facts and Trends Shaping Your World
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Throughout focus group discussions, teachers noted that their experiences with middle and high school students cannot be isolated from broader trends shaping this generation, and that much of what they see in their students’ academic habits, characteristics, and attitudes are reflections of much broader impacts of growing up in a digital age. To probe these […]
When it comes to the creation and posting of videos, there are three different steps: the actual capture of the video itself, putting it into a format for sharing under an individual or organization name-at times with editing or mixing of multiple videos and sometimes as raw footage-and then posting the video to YouTube. Sometimes […]
By Professor Joseph Turow, Ph.D., University of Pennsylvania Advertising in the digital era functions very differently than in the past. A myriad of new factors weigh in on an advertiser’s decision making process based on the products, goals of the campaigns, nature and location of the target audiences, budgets, and competition. In this environment, an […]