Numbers, Facts and Trends Shaping Your World

Search results for: “audiences”

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    Does Specificity Equal Quality?

    Does Specifity Equal Quality? Having a more detailed characterization of sources is no guarantee that a story is accurate. Some stories that have held up well have barely characterized the sources. The Washington Post’s publication of the details of Clinton’s deposition in the Paula Jones litigation effectively offered no guidance at all about the source–even […]

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    What was Studied

    The first part of the study compared coverage from 1977, 1987 and 1997 in seven media outlets. It looked at all the coverage on the three main network newscasts for one month (March) of each of those years, as well as the front page coverage of the New York and Los Angeles Times, and the […]

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    What We Looked At

    The study measured a snapshot of the news media culture in the first week of the story. From Wednesday January 21 through Saturday, January 24, we studied the nightly newscasts, prime time magazines and specials, and relevant segments of Larry King and Charlie Rose, Nightline, the morning news shows, the front page coverage of the […]

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    Differences in Media

    Today, what Americans know may differ greatly depending on their source of news. In the second part of the study, looking at a broader universe of the news media in the fall of 1997, we also found different kinds of news media offering markedly different definitions of news depending on what they perceived their market […]

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    Some Discoveries

    In all, 21% of the reporting was based on anonymous sources. Given the nature of a story involving a grand jury and an ongoing investigation, that may not be so surprising, and some of this reportage three weeks later holds up well. In general, however, the track record of stories with multiple anonymous sources appeared […]

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    Stock Market Down, New Media Up

    Survey Findings On October 27, the day the stock market plunged more than 550 points, worried Americans turned to new media sources for instant information. Many of those who followed the story “very” closely tracked news of the sell-off either on cable television or over the Internet — news outlets that were not factors in […]

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    Other Important Findings and Analyses

    Clinton and Congressional Ratings Unchanged President Clinton’s approval ratings remain high and Americans credit Congress for its accomplishments this year, despite the failure of campaign finance and “fast track” trade legislation in the weeks leading up to the congressional adjournment. Nearly one in four Americans say this Congress has accomplished more than other recent Congresses, […]