Numbers, Facts and Trends Shaping Your World

Search results for: “audiences”

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    Network News Viewing And Newspapers Reading Off

    Report Summary Fewer people are reading newspapers and watching network television news these days. It is unclear whether this is a continuation of the long-term decline in audiences of both media, or whether it is a result of the O.J. Simpson trial, which has gripped the attention of a significant percentage of core news consumers.

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    TV Trials Captivate Public

    Report Summary Melodramatic court trials carried on television recently have enjoyed huge audiences in the United States, a new nationwide Times Mirror survey found. Fully 43% of the American public have watched at least four of five of the most sensational trials aired on TV within the past few years. The survey also suggests that […]

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    Other Important Findings

    Network TV News Credibility Slips In a separate survey by the Center, the public perception of the believability of two network news anchors eroded significantly, as did the believability of two news networks, compared to three years ago. Tom Brokaw, NBC News, and CBS News were the exceptions, experiencing only statistically insignificant decreases in this […]

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    TV News Viewership Declines

    Introduction and Summary Television news is in trouble with the American public. Fewer adults are regularly watching it these days. Viewership of nightly network news is particularly hard hit. Fewer than half the public (42%) now says it regularly watches one of the three nightly network broadcasts — down from 48% in 1995 and 60% […]

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    The Diminishing Divide…American Churches, American Politics

    Introduction and Summary Religion is a strong and growing force in the way Americans think about politics. It has a bearing on political affiliation, political values, policy attitudes and candidate choice. Its increasing influence on political opinion and behavior rivals factors such as race, region, age, social class and gender. More specifically, religion has a […]