Numbers, Facts and Trends Shaping Your World

Strong Opposition to Media Cross-Ownership Emerges

About this Survey

Results for the July 2003 Media Update survey are based on telephone interviews conducted under the direction of Princeton Survey Research Associates among a nationwide sample of 1,201 adults, 18 years of age or older, during the period June 19 – July 2, 2003. Based on the total sample, one can say with 95% confidence that the error attributable to sampling and other random effects is plus or minus 3 percentage points. For results based on Form 1 (N=591) the sampling error is plus or minus 4.5 percentage points; for Form 2 (N=610) the sampling error is plus or minus 4.5 percentage points.

In addition to sampling error, one should bear in mind that question wording and practical difficulties in conducting surveys can introduce error or bias into the findings of opinion polls.

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