Audiences are declining for traditional news media in the U.S. – with some exceptions
A declining share of U.S. adults are following the news closely, and audiences are shrinking for several older types of news media.
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Publications
Local TV companies generated more revenue in 2022 than in 2021, consistent with a cyclical pattern in which advertising revenue rises in election years and falls in non-election years.
In 2022, both prime-time and daytime cable news audiences increased for Fox News but decreased for CNN, MSNBC and Newsmax.
Financially, advertiser expenditures for the news programs of the three major networks have declined substantially since 2020.
Hundreds of local and regional radio and television stations comprise the U.S. public media system.
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