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    Internet’s Broader Role in Campaign 2008

    Summary of Findings The internet is living up to its potential as a major source for news about the presidential campaign. Nearly a quarter of Americans (24%) say they regularly learn something about the campaign from the internet, almost double the percentage from a comparable point in the 2004 campaign (13%). Moreover, the internet has […]

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    The Internet Gains in Politics

    The internet is living up to its potential as a major source for news about the presidential campaign. Nearly a quarter of Americans (24%) say they regularly learn something about the campaign from the internet, almost the double the percentage from …

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    Intense Iowa Coverage Leads Many to Say “Too Much”

    Summary of Findings In the wake of his victory in the Jan. 3 Iowa caucuses, Barack Obama for the first time supplanted Hillary Clinton as the most visible presidential candidate. Overall, 38% of Americans say they heard the most about Obama in the days immediately after the caucuses (Jan. 4-7), while 28% named Clinton as […]

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    Oprah Boosts Obama’s Visibility

    Summary of Findings Oprah Winfrey’s well-publicized appearances with Barack Obama have raised Obama’s visibility, especially among African Americans. Roughly a quarter of Americans (26%) say they have heard more about Obama recently than any other presidential candidate, up from just 10% in November. Meanwhile, though Hillary Clinton remains the most visible candidate overall, the proportion […]

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    Obama, Huckabee, and a Feisty Philly Face Off

    The presidential race was easily the biggest story in the media last week. But while much of the coverage focused on the attacks on Hillary Clinton at the Democrats’ Drexel University debate, the press also reassessed several other candidates.

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    The Invisible Primary – Invisible No Longer

    How have the news media covered the early months of the 2008 presidential election? Which candidate enjoyed the most exposure, which the best, and which the worst? With the race starting so early, did the press leap to horse race coverage from the start? A study by PEJ and Harvard’s Shorenstein Center has answers.

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    Modest Interest in 2008 Campaign News

    Summary of Findings The 2008 presidential campaign began much earlier than usual, but public interest in the campaign is at most only modestly higher than in previous campaigns. While Democrats are following the campaign more closely than at the same stage in previous primary contests, Republicans are no more engaged than in the past, resulting […]