Online opt-in polls can produce misleading results, especially for young people and Hispanic adults
We examine how an opt-in poll may have unintentionally misled the public about the sensitive issue of Holocaust denial among young Americans.
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Assessing the Representativeness of Public Opinion Surveys
Overview For decades survey research has provided trusted data about political attitudes and voting behavior, the economy, health, education, demography and many other topics. But political and media surveys are facing significant challenges as a consequence of societal and technological changes. It has become increasingly difficult to contact potential respondents and to persuade them to […]
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Signature Reports
A Field Guide to Polling: Election 2020 Edition
While survey research in the United States is a year-round undertaking, the public’s focus on polling is never more intense than during the run-up to a presidential election.
Growing and Improving Pew Research Center’s American Trends Panel
Pew Research Center’s American Trends Panel (ATP) is now the Center’s principal source of data for U.S. public opinion research.
Comparing Survey Sampling Strategies: Random-Digit Dial vs. Voter Files
A new telephone survey experiment finds that an opinion poll drawn from a commercial voter file produces results similar to those from a sample based on random-digit dialing.
Are Telephone Polls Understating Support for Trump?
An experiment comparing responses to 27 questions fielded on both a telephone and a web survey found no significant mode differences in overall opinion about Trump or many of his signature policy positions.
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