Numbers, Facts and Trends Shaping Your World
Community Profiles Before examining in depth the local news consumption patterns in different types of communities, it is critical to describe the key demographic differences across their populations. Analysis shows that residents of different size communities differ on a variety of demographic, attitudinal, and behavioral measures included in the survey, many of which may be […]
Depending on the topic, urban residents are more likely to use mobile and online sources; suburbanites are most heavily into social media; and rural residents are more inclined to word of mouth sources
In addition to asking people how they use their local public libraries, we also asked them about how much they felt they know about the different services and programs their library offers. We also examined how important Americans feel various library services are to their communities, and explored what sort of activities and resources people […]
Respondents’ thoughts The wide range of variability in the tone of the answers to this question can be represented by the following two opposing statements, made by anonymous respondents who filed their answers at the same time on the same day: “The development of the Internet as a complex adaptive system will continue to evolve, […]
Overview Among all adults, the most closely followed local topics are weather, breaking news, politics and crime, all followed by a solid majority of two thirds or more. Slightly less popular topics but still with a fairly good following of about half or more are arts and culture, local businesses, schools and education, community and […]