Numbers, Facts and Trends Shaping Your World

Search results for: “tablet”


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    Who Tablet Users Are

    Demographics and News Habits    Tablet users tend to be more highly educated and have a higher household income than U.S. adults overall. In addition, more tablet users are in their 30s and 40s than the public overall, and they are more likely to be employed full time. About half, 51%, of tablet users have […]

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    Bloggers Argue over the 2011 “Lie of the Year”

    On blogs, PolitiFact’s decision to call out Democrats for lying about GOP plans for Medicare led to a heated political argument. And on YouTube, viewers were fascinated by the public outpouring from North Korean citizens following the death of Kim Jong Il.

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    Who Pays for News on the Tablet

    As previously mentioned, being free or low cost is one of the strongest factors in the decision to download an app-83% of those with news apps say this was a major factor in their decision to download. And at this point just a small minority, 14% of tablet news users, has paid anything for news […]

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    Tablet News Users Have Strong News Habits on their Devices

    The survey also looked more closely at the habits of those users who get news on their tablets at least weekly (77% of all tablet users). The findings may offer some encouragement to the news industry. For many, the tablet has meant more time spent with news, new sources for news and a better overall […]

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    The Search for a New Business Model

    How close are America’s beleaguered newspapers to solving their revenue problems? A new report from PEJ that includes detailed case studies of dozens of daily papers and interviews with newspaper company executives finds an industry struggling to reinvent itself, but also some hopeful success stories.

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    Book Reading – Popular both in Print and on the Tablet

    Book reading lags behind news as an on-tablet activity among these early tablet adopters. Just 21% reported reading books at least weekly (17% daily), while 48% said they never do so. Most demographics of these users are similar to tablet users overall, except that app news users are more likely to read books on their […]

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    Part III. Do people use the apps they download?

    Introduction Having apps and using apps are not synonymous. In May 2010, Pew Internet data showed that among adults with apps on their phones, only about two-thirds (68%) reported actually using them.  Overall, that meant that while 35% of U.S. adults had apps on their phone, just 24% of adults actually used them.  The current […]

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