Numbers, Facts and Trends Shaping Your World

Search results for: “social media”

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    Press Release

    Digital Advertising and News: Who advertises on news sites and how much those ads are targeted Monday, February 13, 2012 – News organizations are having only limited success persuading their key traditional advertisers to move online and few news websites demonstrate the kind of sophisticated targeting of advertising that many consider the future of digital […]

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    Methodology

    The study, “Twitter and the Campaign” uses content analysis data from two sources. Data regarding the quantity of coverage in the traditional press is derived from the Project for Excellence in Journalism’s in-house coding operation. (Click here for details on how that project, also known as PEJ’s News Coverage Index, is conducted.) To arrive at […]

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    How people learn about their local community

    Citizens’ media habits are surprisingly varied as newspapers, TV, the internet, newsletters, and old-fashioned word-of-mouth compete for attention. Different platforms serve different audience needs.

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    Main Findings: Apps vs. Web: Winner?

    Respondents’ thoughts Most people surveyed said the functionality and popularity of the Web will continue to get stronger. Many top experts said the future will be a blend of the wide-open Web and customized apps, with people using apps/Web accessed through cloud computing. More than a third of survey participants said the Web will be […]

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    How People Learn About Their Local Community

    How do people get news and information about the community where they live? Traditional research has suggested that Americans watch local TV news more than any other local information source. But a new report by the PEJ and the Pew Internet and American Life Project, in association with the Knight Foundation offers a deeper and more comprehensive understanding of the ecosystem of community information.

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    Real Time Charitable Giving

    Charitable donations from mobile phones have grown more common in recent years. Two thirds (64%) of American adults now use text messaging, and 9% have texted a charitable donation from their mobile phone.