Numbers, Facts and Trends Shaping Your World

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    Methodology

    Crimson Hexagon Methodology The study, The Media Primary: How News Media and Blogs Have Eyed the Presidential Contenders during the First Phase of the 2012 Race, uses content analysis data from two sources. Data regarding the quantity of coverage is mostly derived from the Project for Excellence in Journalism’s in-house coding operation. (Click here for […]

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    Grim Headlines and an Angry Public Drive Economic Coverage

    The long-awaited debt ceiling deal in Washington triggered a torrent of overwhelmingly negative economic coverage that easily proved to be the dominant story of the week. And two major newsmakers earlier in the year, al Qaeda leader Osama bin Laden and Congresswoman Gabrielle Gifffords, re-emerged in the headlines last week.

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    From the iPhone 4S to Steve Jobs’ Passing, Apple Dominates Social Media

    Last week, many in social media were consumed by two major events, the unveiling of a feverishly anticipated Apple iPhone and the death of the genius and driving force behind that company, Steve Jobs. Meanwhile, a TV interview that spelled doom for one of TV’s signature theme songs was the most-viewed YouTube media.

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    For a Second a Week, it’s Debt Crisis and Tabloid Scandal

    The growing News of the World scandal drew increased media attention last week, but not enough to stanch interest in the debt deliberations in Washington, which have fueled the top story for five weeks running. A record-breaking heat wave, the end of an era at NASA and a relatively quiet presidential campaign also ranked among the top stories last week.

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    Debt Drama Drives Economic Coverage to Near Record High

    After building for more than a month, the Beltway Battle over the debt ceiling exploded as a story last week, accounting for more than half of the newshole. No other story even generated double digit coverage in a week dominated by a single subject.

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    Barack Obama and Rick Perry Drive the Week’s News

    The economy remained the No. 1 story for the ninth consecutive week while the 2012 presidential race continued its recent spike in coverage last week. And dramatic developments regarding Syria and Libya drove Mideast coverage to its highest level in nearly three months.

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    A Tax Fight Fuels the Economic Narrative

    President Obama’s deficit reduction plan set off a partisan skirmish that generated major headlines last week. The second biggest story, the presidential campaign, was marked by a shaky debate performance by GOP frontrunner Rick Perry. And the latest chapter in the intractable Israeli-Palestinian conflict registered as the No. 3 topic.