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    2. Assessing the accuracy of estimates among demographic subgroups

    The accuracy of general population estimates is only one facet of data quality for online samples. Frequently, survey researchers also want to understand the similarities and differences between subgroups within the population. For probability-based panels recruited using ABS, obtaining a sufficiently large sample of respondents belonging to small subgroups can be particularly costly, and one […]

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    2. Voting patterns in the 2022 elections

    In the 2022 midterm elections, there were familiar patterns in voting preferences among subgroups. Younger voters, Black voters and those living in urban areas continued to support Democratic candidates while older, White and rural voters backed Republicans. But the GOP improved its performance in 2022 across most voting subgroups relative to 2018 – due almost […]

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    2. Income

    In arguing for the ratification of the U.S. Constitution, James Madison wrote in the Federalist Papers that “the most common and durable source of factions has been the various and unequal distribution of property.” Because the study of public opinion is often the study of the political factions in society, polls need to be able […]

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    Methodology

    The data for the historical analysis in this report is derived from the Annual Social and Economic Supplements (ASEC) of the Current Population Survey (CPS), which are conducted in March of every year. The specific files used in this report are from March 1971 to March 2023 and contain data on the annual income of […]