The Viral Kony 2012 Video
Young adults heard more about the viral video against Joseph Kony and were more likely to learn about it through social media than other sources
Numbers, Facts and Trends Shaping Your World
Game mechanics like rewards and feedback loops are gaining ground in digital life and many experts think they will spread widely to key domains like education and health by 2020. Others worry about a darker side.
Another major factor industry professionals consider critical in the future of digital revenue, beyond the level of targeting, is the format of a digital ad. Some in the industry have high hopes for the growth of video ads, for instance. By contrast, after a decade of the internet, some are skeptical about the future of […]
The Web Is Dead? No. Experts expect apps and the Web to converge in the cloud; but many worry that simplicity for users will come at a price.
An examination of 2011 coverage also reveals some ways in which the PBS NewsHour differs in its agenda from the rest of the media, particularly in what viewers can find elsewhere on television. The most striking difference is that the NewsHour offered more than one-third more coverage of international events over the last year than […]
The survey also looked more closely at the habits of those users who get news on their tablets at least weekly (77% of all tablet users). The findings may offer some encouragement to the news industry. For many, the tablet has meant more time spent with news, new sources for news and a better overall […]
The question of whether people will pay for news on tablets is closely related to another issue-whether they use “apps” as a way to interact with news or whether they access that content through a browser, the way they do on a laptop or desktop computer. If people are using a browser, then the content […]