Numbers, Facts and Trends Shaping Your World

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    Chapter 4: Asset Ownership

    The most ubiquitous assets in American households are owned homes, motor vehicles and interest-earning assets at financial institutions (savings accounts, etc.). About half of all households also carry some form of unsecured liability. The combination of relatively high ownership rates and high levels of equity places an owned home at the center of most household […]

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    Haiti text donors and their experiences giving to earthquake relief

    Most Haiti text donors in this sample were first-time mobile givers who contributed to earthquake relief only via text message Most of the Haiti text donors we surveyed were introduced to text giving by the Haiti disaster—three quarters (74%) say that their donation to Haiti earthquake relief was the first time they had used their […]

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    Section 4: Favorability of Obamas, Clinton, Biden

    Barack Obama’s favorability rating has slipped over the course of his first three years in office. But Michelle Obama continues to be viewed very positively. Two-thirds (66%) of Americans say they have a favorable opinion of the first lady while just 21% have an unfavorable opinion. These views have changed little over the past year […]

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    Reactions to the “Mormon Moment”

    Note: For the Center’s most current data on Latter-day Saints (sometimes called Mormons), read our 2026 report “Tradition and Change Among Latter-day Saints in the U.S.” Mitt Romney’s presidential campaign, the Broadway musical “The Book of Mormon” and other popular treatments of Mormonism in entertainment media have brought sustained attention to Mormons and their religion, but Mormons […]

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    Appendix 1: Data & Methodology

    American Community Survey and Decennial Census Analysis of the new marriages and currently married population are mainly based on the most recent American Community Survey (ACS) data as well as a three-year (2008-2010) combined ACS data set on the couple level, constructed by the Pew Research Center. The American Community Survey is a household survey […]