Numbers, Facts and Trends Shaping Your World

Search results for: “audiences”

  • short reads

    Twitter Not Making Much News

    Despite its growth as a tool in the world of new media, Twitter does not yet drive a substantial amount of traffic to news websites.

  • report

    Economy Coverage Down But Still Top Story

    Economic coverage once again dominated the news last week, and this time the focus was on the volatility of the stock market. And with Iowa in the spotlight, the 2012 presidential election re-emerged in the media narrative after several weeks of being buried by bad economic news.

  • report

    Demographics

    One split occurs in the Websites that offer their users a host of services. AOLNews.com, YahooNews.com and BingNews.com draw a heavier female audience while more men turn more to Google News.  On Google News, men outweigh women by 10 percentage points, 55% to 45%. But at Aolnews.com the reverse is true, 54% women to 45% […]

  • report

    How Users Interact With News

    Regardless of how they arrive, how often do visitors return to news sites over the course of a month, and how much time do they tend to spend there? Online experts note that tracking frequency of visits is a complicated issue. Some analysts, like researcher Matthew Hindman at George Washington University, argue that unique visitors […]