This study was conducted by the Project For Excellence in Journalism, a journalists' group in Washington D.C. affiliated with Columbia Graduate School of Journalism and funded by the Pew Charitable Trusts.
The scholar team that developed the methodology for measuring newscasts included Lee Ann Brady of Princeton Survey Research Associates; Marion Just, Ph.D., Professor of Political Science at Wellesley College; Michael Robinson, Ph.D., formerly of Georgetown University; Ann Crigler, Ph.D., Director of the Jesse M. Unruh Institute of Politics at the University of Southern California; and Sherrie Mazingo, Ph.D., of the University of Minnesota. Todd Belt of USC developed the system for measuring stations' three year ratings trends. Ellen Edwards, who is on leave from The Washington Post, edited these articles. Researchers at Princeton Survey Research Associated coded the newscasts and prepared the initial statistical data under the supervision of Brady.
The following local news professionals developed the criteria of quality for this study and signed off on major decisions.
News Director, KPHO, Phoenix
Board of Governors, Overseas Press Club
News Director, WIS TV, Columbia, South Carolina
Senior Vice President of Broadcast News, A.H. Belo
Principal Anchor, WCVB TV, Boston
Executive Producer, WLS TV, Chicago
Principal Anchor, WUSA TV, Washington, D.C.
Vice President of News, KTTV, Los Angeles
News Director, KRON TV, San Francisco
Retired Vice President of News, Post Newsweek Stations
News Director, WKYC TV, Cleveland
President and General Manager, WTVH TV, Syracuse