This study explores the makeup of the social media news influencer universe, including who they are, what content they create and who their audiences are.
Social media plays a crucial role in Americans’ news consumption, with about one-third of adults saying they regularly get news on Facebook and YouTube.
How Americans get news has greatly changed in the 21st century. Most now use digital devices for news at least sometimes. Read about the platforms they turn to.
TikTok users under 30 see its impact on democracy more positively than older users, with 45% of this group saying it’s mostly good for American democracy.