For the third straight week, the Obama Administration’s renewed efforts to pass a health care bill topped the news agenda while the U.S. economy followed in the No. 2 slot. Ex-Congressman Eric Massa’s weird cable TV tour also generated attention. And troubled Toyota found itself in the news again, albeit this time with somewhat more  sympathetic coverage.

Coverage of the President’s prime-time speech and assessments of his stewardship in office dominated the news agenda last week. Meanwhile, news about the economy, events in Haiti and trouble for Toyota filled out the roster of top stories. And attention to one of the week’s top newsmakers varied dramatically on cable news.

A discussion that revolved around the critics of Barack Obama and his policies dominated the blogosphere last week—with the Tea Party protests and Jimmy Carter’s remarks about race as the main catalyst. On YouTube, an exhibition of public rudeness was the most viewed video.

While the mainstream press focused on the health care battle last week, the online conversation centered on sobering survey results for President Obama. Bloggers also jumped into the racially charged “Skip” Gates case. Iran was again the hot Twitter topic and a confrontation between David Beckham and angry soccer fans led on YouTube.

With the political battle over health care legislation intensifying in Washington, that subject generated its highest level of coverage, by far, last week. But a remark by the president at the end of his health care press conference quickly changed the news agenda.

Bloggers expressed strong opinions on two topics last week—President Obama and Tropicana orange juice. Evaluations of Obama broke down on ideological grounds while the uproar over Tropicana’s change in packaging was about brand loyalty.

As the White House moved on a number of economic fronts last week, the financial meltdown and Obama’s big speech accounted for nearly half the news agenda. And the media distilled an unmistakable message about the direction of the new administration.

It wasn’t much of a honeymoon, at least so far. And nowhere did the discussion of the economic crisis and the new Administration seem to beat up the President more roundly than in the studios of cable talk shows and, of course, on the radio.