For shopping, phones are common and influencers have become a factor – especially for young adults
Social media is an important tool for consumers, with some Americans – particularly younger adults – turning to influencer recommendations.
Payment apps like Venmo and Cash App bring convenience – and security concerns – to some users
PayPal is used by a majority of U.S. adults (57%). Smaller shares report ever using Venmo (38%), Zelle (36%) or Cash App (26%).
From virtual parties to ordering food, how Americans are using the internet during COVID-19
Some Americans – particularly those who are younger or college educated – are finding virtual ways to connect, shop and be active.
Online Shopping and E-Commerce
New technologies are impacting a wide range of Americans’ commercial behaviors, from the way they evaluate products and services to the way they pay for the things they buy.
Gig Work, Online Selling and Home Sharing
24% of Americans report earning money from the digital ‘platform economy’ in the past year. The extra income they make is a luxury for some, but a necessity for others.
Research in the Crowdsourcing Age, a Case Study
How scholars, companies and workers are using Mechanical Turk, a ‘gig economy’ platform, for tasks computers can’t handle.
Shared, Collaborative and On Demand: The New Digital Economy
The sharing economy and on-demand services are weaving their way into the lives of many Americans, raising difficult issues around jobs, regulation and the potential emergence of a new digital divide.
Which developing nation leads on mobile payments? Kenya
A majority of Kenyans make or receive payments using cell phones.
Holiday shopping: Love it or hate it, more do it online
Half of Americans say they dread holiday shopping.
51% of U.S. Adults Bank Online
32% of adults transact bank business on their mobile phones
