Though the most popular social media are less than a decade old, they have transformed arts organizations’ outreach and engagement with their audiences. Ninety-seven percent of those surveyed here say that their organization has a profile or page on a social media site such as Facebook, Twitter, YouTube, or Flickr. In addition, 69% of these […]
One of the most striking new features of the race for president four years ago was the emergence of YouTube. This became a venue for Obama to post longer videos than conventional political advertising. The Obama campaign later reported that it had a billion viewings of videos on its YouTube channel by the time the […]
The Project for Excellence in Journalism did not publish a news index report this week. However, the data is available.
Respondents’ thoughts There was a split verdict among experts about the scope and power of the gamification trend. Some 53% of the respondents to this survey said the use of game mechanics, feedback loops, and rewards to spur interaction and boost engagement, loyalty, fun, and/or learning will continue to gain ground between now and 2020. […]
