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    Appendix: Demographic profiles of regular social media news consumers in the United States

    Demographic profiles and party identification of regular social media news consumers in the U.S. % of each social media site’s regular news consumers who are … * Estimates for Asian adults are representative of English speakers only. Note: The other response option was “No, don’t regularly get news on this.” Only respondents who indicated that […]

  • report

    How U.S. Adults Use TikTok

    About half of all U.S. adults who use TikTok have never posted a video themselves. And the top 25% of U.S. adults on the site by posting volume produce 98% of all publicly accessible videos from this group. Users who have posted videos are generally more active on the platform than non-posters.

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    Methodology

    For our latest survey data about news influencers, read the “News Influencers Fact Sheet.” This report – a study of popular news influencers – uses three different research components and methodologies, including a nationally representative survey of U.S. adults conducted through Pew Research Center’s American Trends Panel (ATP), as well as an analysis of news influencers […]

  • report

    Methodology

    This report is based on 664 members of Pew Research Center’s American Trends Panel (ATP) who consented to share their username for research purposes, provided a verifiable TikTok handle and whose list of followed accounts is publicly visible on their profile. Refer to our earlier report methodology for more details about the ATP and our […]

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    6. News influencers on Facebook

    Far more of the site’s news influencers explicitly identify with the political right than left, and two-thirds are men.

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