Social media plays a crucial role in Americans’ news consumption, with about one-third of adults saying they regularly get news on Facebook and YouTube.
This study explores the makeup of the social media news influencer universe, including who they are, what content they create and who their audiences are.
Four-in-ten Americans who get news from social media say inaccuracy is the thing they dislike most about it – an increase of 9 percentage points since 2018.
About one-in-five Hispanic adults (22%) say they follow the news all or most of the time, down from 28% in 2022. The share of U.S. adults overall who say they closely follow the news also has been declining. Although we did not ask this question of the overall U.S. population in 2023, Latinos were less […]