Numbers, Facts and Trends Shaping Your World

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    6. Hindu migrants around the world

    Hindus make up just 5% of all migrants. They most commonly live in the Asia-Pacific region, the Middle East and North Africa, and North America.

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    Who Are You? The Art and Science of Measuring Identity

    As a shop that studies human behavior through surveys and other social scientific techniques, we have a good line of sight into the contradictory nature of human preferences. Here’s a look at how we categorize our survey participants in ways that enhance our understanding of how people think and behave.

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    No Apologies Right

    No Apologies Right are overwhelmingly supportive of President Donald Trump’s agenda and the Make America Great Again movement. They take very conservative stances across a wide range of issues, and nearly all identify as Republicans or lean toward the party. No Apologies Right view the United States as standing above all other countries and are […]

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    1. Measuring spirituality

    How does one go about counting the number of spiritual people in the United States? And how do Americans define spirituality? In preparation for this survey, we reviewed the academic literature on spirituality and consulted with scholars who have published on the topic. It quickly became clear that there is no single, widely accepted definition […]

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